FIG
Branding & Identity
It turns out that Figliulo is difficulty to pronounce. Figliulo & Partners is a full-service agency founded by former TBWA chief creative officer Mark Figliulo. We were given the tremendous pleasure of rebranding Figliulo &Partners to FIG. The new identity plays on the first three letters in Figliulo, while also nodding to the the agency’s comfortable and nurturing culture.
