S3 Partners A brand refresh for a fin-tech company
Rebranding and website design for the fin-tech and data company S3 Partners. In the boisterous world of fin-tech where the investors tend to get overwhelmed with opaque information, S3 prides themselves on cutting through the noise of the marketplace to deliver their investors with real-time data, allowing for better clarity and investment opportunities. S3’s comprehensive data integrity powers the market perception and business intelligence so that their clients can act with agility, on their own terms. We embraced that insight and delivered a brand identity that feels assertive yet minimal. The new identity is generated from three interlocking rings taking shape in a highly-contrasted black and white. The result is a mark that stands out in the world of fin-tech as a pure, minimalist modern staple for a company that believes in refining data potential into financial power.