Adidas Originals A film to celebrate Adidas new flagship store
We created a series of brand films for Adidas Originals to promote the opening of the new Manhattan flagship.
Directed by Ahmed Klink, the film features NYC-native rappers Joey Bada$$, CJ Fly, Kirk Knight and Nyck Caution. The narrative explored how the past empowers the future in a city that constantly moves. Teaser films were posted on social platforms, while the full-length film premiered at the store opening, complete with a private panel discussion with Joey Bada$$ and the Pro Era crew (moderated by Ahmed Klink) and a live performance. WWD, Hypebeast and SLAM Magazine covered the event.
Directed by Ahmed Klink, the film features NYC-native rappers Joey Bada$$, CJ Fly, Kirk Knight and Nyck Caution. The narrative explored how the past empowers the future in a city that constantly moves. Teaser films were posted on social platforms, while the full-length film premiered at the store opening, complete with a private panel discussion with Joey Bada$$ and the Pro Era crew (moderated by Ahmed Klink) and a live performance. WWD, Hypebeast and SLAM Magazine covered the event.
![1adidas logo](/assets/Assets/1adidas_logo.jpg)
![1adidas logo2](/assets/Assets/1adidas_logo2.jpg)
![2adidas4 1](/assets/Assets/2adidas4-1.jpg)
![3adida2](/assets/Assets/3adida2.jpg)
![4adidas4 2](/assets/Assets/4adidas4-2.jpg)
![5adidas1](/assets/Assets/5adidas1.jpg)